From VoyageMIA Interview
Today we’d like to introduce you to Hansel de Haro and Gus Baldor.
Hi Hansel and Gus, so excited to have you on the platform. So before we get into questions about your work-life, maybe you can bring our readers up to speed on your story and how you got to where you are today?
Not unlike many other business owners in Miami, my story, as well as the story of my co-founder and close friend, Gus Baldor, began prior to immigrating to the United States. Born and raised in La Habana, Cuba, I always had a passion for designing and presenting innovative products.
I’ve always liked to create things and entrepreneurship is in my heart. Throughout my adolescence and into my adult life, I’ve always been either brainstorming for my next project or actually executing it. This passion directed me to pursue a formal architecture education which began in Cuba and ultimately led to my coming to the US to earn my master’s degree from Florida International University in 2014.
Two years later, Gus and I founded ALPHA Territory to bring something new and unique to the world of fitness fashion because, let’s face it, the last thing the industry needs is yet another mediocre brand without character.
We did it because we hate the low-quality materials many companies use and their poor customer support. To us, building a community and delivering a product with the quality and attention to detail that consumers really deserve represents the driving force of everything we do.
We design fitness fashion of the highest standard. We take the time and effort to deliver the best quality fashion and experience so that you’ll feel proud and confident when you wear our products. We won’t produce anything without an extensive process of revisions and quality control. That’s how we ensure our audience receives products that are durable and of the highest standard.